Home Brand Updates Godrej Locks launches smart kitchen storage solutions brand ‘SKIDO’

Godrej Locks launches smart kitchen storage solutions brand ‘SKIDO’

Godrej Locks & Architectural Fittings and Systems, a unit of Godrej & Boyce, has launched SKIDO – Smart Kitchen Drawers and Organisers, an innovative range of smart kitchen storage solutions to meet the unique requirements of the Indian kitchen. The range has eight products including kitchen drawers and dedicated organisers for cutlery, cup & saucer, wok, fry pan, thalis, containers, and jars & bottles. SKIDO storage solutions are convenient to install, easy-to-carry and are multi-functional.

A revolution for Indian kitchen storage, SKIDO, by Godrej, is a range of drawers and organisers designed and engineered specially for the Indian kitchen and home maker. A design innovation, the range is customisable and scalable. It creates space, increases the productivity and saves time and energy, with its intelligent and elegant organisation.

Commenting on the launch of SKIDO, Shyam Motwani, EVP and Business Head, Godrej Locks & Architectural Fittings and Systems said, “The Indian modular kitchen business is valued at Rs 2,500 crore and is projected to grow at a CAGR of over 27% during 2019-2024. We see tremendous growth potential in this segment considering that 4% of our total sales were generated from this segment last year. We have witnessed a renewed demand in kitchen accessories given that modern Indian families are now using their kitchen more than ever and looking for effective solutions. This demand will be a definitive growth driver.”

Godrej Locks has been present in the Kitchen Systems category since 2015. Under this, the company offers various products like Ergo Drawers, Wire Baskets, Corner Solutions, Tall Units, Soft Pro Systems, Drawer Channels, and Hinges.

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