AkzoNobel India has launched its most exclusive, super-premium interior emulsion offering that puts health and wellness first. The latest innovation ‘Dulux Better Living Air Clean Biobased’ is India’s first USDA (United States Department of Agriculture) certified Bio-based paint that purifies indoor air.
Dulux Better Living Air Clean Biobased has 26% bio-based content (derived from sustainable plant-based sources). Adding more value, is the goodness of natural ingredients such as active bamboo charcoal and tea tree oil, that make it a smart and sustainable paint solution.
Multiplying the Health & Wellness benefits of the natural sustainable formulation is AkzoNobel’s proprietary innovation – the Pure Air Technology. Once painted on walls and ceilings, this technology continuously captures and neutralizes indoor air pollutants in the home environment (such as formaldehyde and VOCs* emitted by everyday activities like cooking, smoking and household items like carpets, furniture etc.)* VOC – Volatile Organic Compounds.
While improving indoor air quality, it also packs in significant more health & wellness benefits. Dulux Better Living Air Clean Biobased meets the requirements of GreenPro Certification and qualifies as Green Product for its environmental and health & wellbeing benefits. Further, continuing to endear the super-premium Dulux brand to its customers are the its Anti-Bacterial, no added Lead & Mercury, Anti-Fungal and Low Odour & Low VOC attributes.