Home Brand Updates This week IKEA will open its second store in India

This week IKEA will open its second store in India

Swedish furniture retail company IKEA is all set to open its second store in India on December 18, 2020 in the outskirts of Mumbai, more than two years after it opened its first store in Hyderabad in August 2018. The new store is located on the Thane-Belapur Road, approximately 600 mts from the Turbhe Station.

“IKEA wants to create a better everyday life for the many people with big dreams and thin wallets. The home is the most important place in the world and IKEA’s unique and affordable range is created to improve the life at home. The 5 lakh+ sq. ft IKEA store will inspire people with more than 7000 well-designed, affordable, good quality, and sustainable home furnishing products along with ideas and inspirations for every home,” says IKEA release.

To provide a safe shopping experience during COVID times, IKEA is taking a number of extra precautions from its global best practices and relevant learnings from its Hyderabad operations. To ensure good social distancing, IKEA will initially have a cap on the number of visitors to the store through prior registration on its website, by which customers will be allotted a day and time slot to visit the store.

Peter Betzel, CEO & Chief Sustainability Officer, IKEA India said, “We are very excited, as Mumbai is one of our priority markets in India. We have been present online in Mumbai since early 2019 and soon the many people of Mumbai will be able to shop at our fantastic IKEA store. IKEA will bring alive inspiring home furnishing solutions with its large, unique range and home furnishing knowledge, showcasing many room-sets and homes, and multiple solutions for a more beautiful, smart, sustainable, and affordable life at home – all this reflecting how people live in Mumbai. With our long-term commitment to Maharashtra we will create 6000+ jobs by 2030 of which 50% will be women.”

IKEA India, part of Ingka Group opened its first retail store in Hyderabad in August 2018, followed by online stores in Mumbai, Hyderabad, and Pune. The Navi Mumbai store and two smaller format stores will open in Mumbai during 2021. The plan is to enter prioritized markets in India with an omnichannel approach with affordable and sustainable home furnishings products.

IKEA has been sourcing from India for over 35 years with over 50 suppliers, 45,000 direct employees, and 400,000 people in the extended supply chain in India producing for IKEA stores worldwide. IKEA also works with Indian social entrepreneurs, engaging 1500+ women artisans to produce unique limited-edition products for its global stores.

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