HomeNewsCooling items in hot demand, says Croma report

Cooling items in hot demand, says Croma report

Record breaking summer temperature this year has resulted in record breaking sales for cooling equipment. According to Croma report, ‘Unboxed Summer 2022’, the demand for cooling products such as refrigerators, air conditioners, coolers and fans has increased and their sales have doubled this summer.

Compared to 2021, this time refrigerator sales have increased by more than 100 percent, while ACs have also been sold three times more, says the report. The sales of coolers were 2.5 times higher and their sales were highest in Pune. Fan sales also doubled and one in five customers was from Bengaluru.

The report said that while most of the ACs sold in Mumbai, Thane, Pune and Kolkata were of one tonne, North and Central India bought 1.5 tonnes more and the number of ACs of this capacity accounted for 60 per cent of the total sales. Hyderabad, Delhi-NCR, Bengaluru had the highest number of low-power 5-star ACs in the total ACs sold, while Mumbai, Ahmedabad, Surat, Chennai, Vadodara and Indore accounted for more than 50 per cent buyers of 3-star ACs. Buy it.

Of the portable ACs, 50 per cent were purchased in Mumbai, Bengaluru, Hyderabad and Pune. At the same time, 62 percent of hot and cold ACs were purchased in Delhi-NCR this summer. The trend reveals that the consumers are opting for comfortable and low power consumption products.

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